Getintothis’ Shaun Ponsonby reveals the new-look Sound City conference, and the names already confirmed to appear.
Liverpool Sound City continues its exciting development by announcing an extension of their renowned music industry conference under the banner of Sound City+.
Taking place the night before the main festival (Friday May 27) at Liverpool’s Titanic Hotel, Sound City+ promises to be a richer re-branding of previous Sound City conferences with workshops, one-on-one meetings with labels, agents, music supervisors and festivals from all over the world, sign-posting sessions and inspirational talks through the day.
Conference Director Jo Whitty said; “Our major aim with Sound City+ is to create a hectic, energised environment where attendees can dash through an array of rooms and meet some of the most amazing people from all areas of the international music business. This is definitely not aimed at stalwarts. It is aimed at the new kids on the block, those who want to shake things up and change everything. Sound City+ is a place to meet people, be inspired, have arguments and do some great business.”
The new conference will continue its ethos of championing exciting new talent by hosting an independent label market, featuring the legendary Sire Records, Domino, Heavenly, Bella Union and China’s biggest independent – Modern Sky Entertainment – plus many more to be announced.
Other exciting content includes DJ workshops hosted by Manchester Midi School featuring deep house DJ Ben Pearce, Tom Lonsborough and DJ Mark One running throughout. 6 Degrees Entertainment CEO Nathalie Du Bois will curate a host of panels, workshops and meetings with CEO of BASCA Vick Bain, Head of Sky Music Peter Bradbury, Head of BBC Music Licensing Nicky Bignall, film and TV composer Nainita Desai, PRS Chairman Guy Fletcher OBE, composer and producer David Lowe and Lime Pictures Music Supervisor Kate Blakemore.
The online music community and record reviews website Drowned in Sound will curate a series of panel talks: DIY or DIE – Doing It Yourself In the Digital Age; Beyond Blogs and The Devil Is In The Data which focusses on ignoring statistics and instead focus on building relationships and fans. They will also be debating podcasts, playlists, promoting gigs and much more.
Following the conference, delegates will be treated to the exclusive Sound City launch party at a top-secret location in Liverpool’s historic docklands, where Clean Cut Kid, Samm Henshaw and Mahlia are already confirmed to perform with even more acts to be announced.
Also confirmed; Dave Haslam will be conducting live onstage interviews with comedian/writer Alexei Sayle, actor/director Paddy Considine and singer/songwriter Roisin Murphy.
Finally, Sound City’s In Conversation series will also receive a facelift, with a move to the festival site during the main event. Sound City CEO Dave Pichilingi explained: “The move is basically down to the tremendous feedback and love we have had for our In Conversation content – John Cale, Thurston Moore, Edwyn Collins, Wayne Coyne, Tracey Thorn, Andrew Loog Oldham, Viv Albertine, Julian Cope, Mark E Smith and many more have proved to be big hits at conference over the last few years. The sheer groundswell of music fans who go to the festival and who said that they would love to see them persuaded us to move it over to the festival site so that everyone attending has the chance to see and be inspired by them.
“We’ve got some great names lined-up to announce over the next few weeks, it’s going to be a really exciting new element for Sound City.”
- Delegate tickets for Sound City+ are available here.